How to Care for Curly Hair: Tips and Product Recommendations
By C.O. Bigelow – The Oldest Apothecary in America – Established 1838 | Published: 2026-07-31
Category: Tips & Care
Discover essential tips for curly hair care, from moisture and styling to product picks that define and nourish your curls.
Curly hair is beautiful, but it comes with its own set of challenges. From frizz and dryness to finding the right products that actually define your curls, the journey can feel overwhelming. The good news? With the right care routine and a few key products, you can embrace your natural texture and keep your curls looking their best.
In this guide, we'll walk you through the essentials of curly hair care—covering everything from cleansing and conditioning to styling and maintenance. Along the way, we'll highlight some standout products from our apothecary that are perfect for curly hair, so you can build a routine that works for you.
Understanding Your Curl Type
Before diving into a curly hair care routine, it's helpful to understand your curl pattern. Curls generally range from loose waves (type 2) to tight coils (type 4), and each type has its own needs. Knowing your curl type can guide your product choices and styling techniques, ensuring you give your hair exactly what it craves.
For example, wavy hair tends to be finer and may need lighter products to avoid weighing it down, while coily hair is often drier and benefits from richer, more moisturizing formulas. Pay attention to how your hair behaves in different humidity levels and after washing—this will give you clues about its porosity and elasticity.
- Identify your curl pattern using online charts or a stylist's help.
- Test your hair's porosity by placing a strand in a glass of water—if it floats, it's low porosity; if it sinks, it's high porosity.
- Adjust your routine based on seasonal changes and your hair's current condition.
The Golden Rule: Moisture Is Everything
Curly hair is naturally drier than straight hair because the natural oils from your scalp have a harder time traveling down the twists and turns of each strand. That's why moisture is the foundation of any curly hair care routine. Without adequate hydration, curls become brittle, frizzy, and prone to breakage.
To lock in moisture, start with a hydrating shampoo and follow with a rich conditioner. But don't stop there—consider incorporating leave-in treatments and hair masks into your weekly routine. These products deliver a concentrated dose of hydration that can transform your curls from dull to dazzling.
- Use a sulfate-free shampoo to avoid stripping natural oils.
- Deep condition at least once a week to replenish moisture.
- Apply styling products to damp hair to seal in water.
Shampoo and Conditioner: Choose Wisely
The right shampoo and conditioner are the cornerstone of curly hair care. Look for formulas that are sulfate-free and enriched with nourishing ingredients like shea butter, argan oil, or aloe vera. These help cleanse without over-drying, leaving your curls soft and manageable.
One standout option is The Gentlest Shampoo, a sulfate-free formula that gently cleanses while preserving your hair's natural moisture barrier. Pair it with a conditioner that provides slip and detangling power—this makes it easier to work through knots without causing breakage. For an extra boost, consider a hair treatment like the Illuminated Color 1-Minute Vibrancy Treatment, which adds shine and vibrancy to color-treated curls.

- Wash your hair with lukewarm water to prevent stripping moisture.
- Focus shampoo on the scalp, not the ends.
- Use a wide-tooth comb to detangle while conditioner is still in.
Styling: Define and Hold Without the Crunch
Styling curly hair is an art. The goal is to define your curls, reduce frizz, and provide hold without stiffness. The best products for curly hair often include curl creams, gels, and mousses that enhance your natural pattern. Apply them to soaking wet hair using a scrunching motion to encourage curl formation.
For those with fine to medium curls, a lightweight product like the Better Butter Curl Texturizer can add definition and softness without weighing hair down. It’s formulated to enhance curl shape while providing a flexible hold. If you need extra control, a finishing spray like the Sumo Liquid Wax + Finishing Spray can help tame flyaways and lock in your style.
- Scrunch products into hair rather than raking them through.
- Use a diffuser on low heat to dry curls without causing frizz.
- Avoid touching your hair once it's dry to prevent disrupting the curl pattern.
Protect Your Curls While You Sleep
Your nighttime routine plays a huge role in how your curls look the next day. Cotton pillowcases can absorb moisture and cause friction, leading to frizz and breakage. Switching to a silk or satin pillowcase can make a world of difference, but even better is using a pineapple technique—gathering your hair loosely on top of your head with a scrunchie.
If you prefer a more protective style, consider braiding your hair or using a satin bonnet. These methods help preserve your curl definition and reduce the need for daily restyling. In the morning, a quick spritz of water or a leave-in refresher can revive your curls without a full wash.
- Invest in a satin or silk pillowcase.
- Try the pineapple method with a scrunchie.
- Use a satin bonnet for maximum protection.
Caring for curly hair is all about understanding your unique texture and giving it the right balance of moisture, nourishment, and styling. With these tips and the right products, you can keep your curls defined, healthy, and full of life. Explore our curated selection of curly hair essentials, including The Gentlest Shampoo and Better Butter Curl Texturizer, to start your journey toward your best curls yet.



